A Green New Year's Resolution


A new year, new resolutions. The dawn of the New Year is a great time to bring more green into our lives. As its “hue of the year”, the Pantone international color systems company chose Greenery, which will star in a range of products and design elements. But, why stop there? Making green the basis of our everyday behavior has real advantages for our lives. Continue reading >>



We did it again!

We’ve been chosen! The Ministry of Education has again selected Beautiful Israel as the sole developer and provider of environmental enrichment days for Israel’s schools. The ministry, which has harnessed itself to promoting awareness of environmental challenges, grants every school in the nation enrichment days in subjects linked to people and the environment. The program, an original development of Beautiful Israel, provides multi-disciplinary content that deepens   involvement, using tools that develop a wide range of skills, with demonstrations, emotional experiences and unique learning concepts that add a complementary layer of scientific understanding and values to school studies. We are proud to take the lead in this important field. Continue reading >>  



"In case of an actual alert…”

 “In case of an actual alert, enter a bomb shelter or protected space”: those words are all too familiar to Israelis. Facing constant threats, Israel must maintain a high level of preparedness in public bomb shelters which, during emergencies, must accommodate numerous citizens. Now in its seventh year, the “Public Shelter and Protection” competition held by the Council for a Beautiful Israel and the IDF’s Home Front Command, aims to increase the preparedness of the authorities and the public shelters in their jurisdictions. So, where are the most protected shelters in Israel? Continue reading >> 

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